Get the latest in the industry on the development of 2-HOBA.
A Year in Review
Hobamine has claimed the spotlight in the field of cellular health this past year, and TSI Group eagerly anticipates the developments in 2024.
Hobamine, TSI Group’s latest ingredient breakthrough, has garnered recognition as one of the standout discoveries of the year. As we take pride in reflecting on the past year, we eagerly anticipate exploring new studies and findings that await on the horizon. But first, let’s revisit some notable highlights from 2023.
New Study Shows 2-HOBA has a Promising Impact on Immune Health
In a study funded by the NIH and published in the journal Inflammation, it was discovered that supplementing with 2-HOBA positively influenced up to 15 inflammatory biomarkers in healthy individuals, fostering a well-balanced immune system.
“Normally, inflammation is self-limiting, and its resolution is the first step in the repair and regeneration of injured tissues. Failure of inflammation resolution can lead to the progression of several diseases,” says John A. Rathmacher, Ph.D., Director of Clinical Research and Laboratory Services at MTI BioTech, Inc. That’s why a balanced immune system is incredibly important.
Hobamine Wins 2023 Nutrition Research Project of the Year Award
The NutraIngredients-USA Awards continue to recognize excellence in the dietary supplement industry. Across 17 diverse categories, these awards commend outstanding ingredients, finished products, companies, and individuals in the nutrition sector.
The Nutrition Research Project of the Year Award was awarded to the new NIH-funded study titled “Inflammation Biomarker Response to Oral 2-Hydroxybenzylamine (2-HOBA) Acetate in Healthy Humans” focused on Hobamine.
Natural View Podcast Does Deep Dive on Hobamine
In a recent episode of The Natural View podcast featuring Todd Pauli and Maggie Jaqua, special guest Shawn Baier, VP of Business Development at TSI Group, delves into the topic of healthy aging, shedding light on often overlooked components and nutritional ingredients that promote the aging process.
During the podcast, Shawn Baier provides an in-depth exploration of Hobamine (2-HOBA), elucidating its nature, functionality, and why it stands out as a noteworthy supplement.
Hobamine Noted as Breakthrough Ingredient
Throughout various publications in 2023, Hobamine (2-HOBA) has emerged as a groundbreaking ingredient taking center stage.
Positioned as a contributor to healthy aging, Hobamine employs a distinctive approach to combat oxidative stress, all the while preserving normal physiological function and pathways.
The Importance of Immune Health
In Nutraceuticals World an article Immune Health Remains a Top Priority, Even as Many Move on from Covid, highlights the importance of immune health and how new supplement formulas offer great value to consumers.
Despite a 4.3% decline in sales for immune health supplements in the last year, the category remains relevant. The decline is slowing, and experts believe it won’t plummet to the levels seen after the pandemic’s peak.
One significant challenge faced by manufacturers, vendors, and retailers is dealing with overstock issues as they stocked up on immune products during the pandemic. However, this overstock situation has opened the door for innovation rather than indicating reduced importance for immune support.
A consumer survey conducted by Kerry Group across 16 countries and 13,000 participants revealed that immune support is the top health benefit sought across all age groups. Nevertheless, people’s ideas about how to support healthy immunity are evolving.
Proactive Approach to Immune Health
Consumers are now taking a more proactive, long-term approach to their immune health. This shift goes beyond traditional immune health products, such as vitamin C during the winter, as people recognize the importance of factors like sleep, cognitive health, and mood support in overall wellness. There’s a growing awareness of the connection between stress, sleep, and immune function.
Popular Ingredients for Immune Health
Adaptogens are gaining popularity for their role in helping the body adapt to stress, thereby supporting immune health. The global adaptogens market is experiencing significant growth, driven by consumer demand for a balanced immune system.
Mushrooms, particularly medicinal mushrooms like turkey tail, chaga, reishi, and others, have seen a surge in interest due to their immune-supporting properties. This trend is expected to continue, with the global functional mushroom market projected to expand significantly.
New, Innovative Ingredients
As consumer awareness of immune health continues to grow, “so is the demand for well-rounded formulas and solutions,” said Shawn Baier, TSI Group’s VP of Business Development. “Focusing on one stick pack a day dosing can make immune health products more mainstream and popular among the Millennials and Gen Z generations,” he added.
TSI reports that their branded ingredient, Hobamine (2-HOBA), has demonstrated in a new study the ability to enhance up to 15 inflammatory biomarkers in individuals with good health, thereby contributing to the maintenance of a well-balanced immune system.
To learn more about immune health and ingredients targets to this market read the full article on Nutraceuticals World.
The Cellular Health Market
In Nutritional Outlook, industry leaders give their expert advice on the trends that are driving the cellular health market.
The cellular health industry continues to grow with more and more ingredients coming to the forefront. As this category evolves, it’s hard for consumers to navigate the market. Brands need to step up their game to educate consumers on the science behind these ingredients.
New Developments in Cellular Health
“Aging research has evolved in recent years,” says Aileen Stocks, president of wellness brands at Nestlé Health Science. “Researchers now know there is a time-related decline of several cellular mechanisms that often starts in our 40s and accelerates in our 60s. One of the key drivers behind this age-associated cellular decline is a decline in mitochondrial function.”
Stocks goes on to discuss how Nestle’s branded Celltrient products aim to target these issues that play a role in age-related decline.
Educational Challenges
A notable obstacle within the cellular health market is the absence of a clear definition of what cellular health is. If consumers don’t understand cellular health, why would they invest in supplements to improve it?
“We need to step up consumer education so that people understand how a product or ingredient supports their goals,” says Shawn Baier, VP of Business Development at TSI Group. “One of the smartest ways to accomplish this is with research designed to enable brand marketers to use proven and regulatory-compliant language so consumers can clearly understand the importance and benefits of specific ingredients and products.”
Baier goes on to discuss how ingredients like glutathione, NAD, NAC, and Hobamine (2-HOBA) are validated ingredients to support cellular health.
To read the full article in Nutritional Outlook please follow the link below.
A Proactive Approach to Aging
We all want to live our best lives even as we age.
In The Natural View podcast with Todd Pauli and Maggie Jaqua, they have special guest Shawn Baier, VP of Business Development at TSI Group, to discuss healthy aging, overlooked component, and nutritional ingredients to promote healthy aging.
Healthy, Active Aging
There are many various categories to focus on when we talk about healthy aging like joints, bones, and cognitive health. One area that tends to get overlooked when it comes to healthy aging is muscle health.
Unfortunately, we will all experience age-related muscle loss and if not addressed at all it can become a debilitating issue. Our muscles carry out the physical demands of life and preventing muscle loss is easier than trying to restore lost muscle mass and strength.
Muscles Meet myHMB
The good news is there is an ingredient that is clinically proven to help prevent muscle loss – myHMB, scientifically known as beta-hydroxy beta-methylbutyrate or HMB.
HMB in the past has been predominately known as a supplement for bodybuilders to help build muscle and improve recovery, but there is an array of research showing its potential in aging demographics to help prevent muscle loss during times of inactivity like bed rest after an illness or injury. HMB can benefit any individual that wants to improve quality of life as we age.
Healthy Aging at a Cellular Level
We all experience oxidative stress in our lives, and while we can mitigate some of it, we cannot eliminate it. Factors such environmental factors, lack of sleep, poor nutrition, alcohol, overexercising can all cause oxidative stress and when excessive oxidative stress happens it creates highly reactive molecules called free radicals and these can have a negative impact on the health of our cells and bodies.
A Radical Approach to Cellular Health
Hobamine, or 2-hydroxybenzylamine (2-HOBA), is a naturally occurring compound that is at the forefront of new developments to support cellular health, particularly as we age.
Hobamine (2-HOBA) works by rapidly capturing specific reactive compounds formed by oxidative stress. This capture prevents those compounds from binding to and damaging other cellular components like proteins, lipids, or DNA and impeding normal function of the cell.
Dive deeper into these topics by watching or listening to the full podcast on The Natural View!
3 Ingredients to Support Health & Performance
At SupplySide East experts discuss what ingredients they believe people should be supplementing with to support sports performance and overall health.
Todd Runestad, Natural Products Insider content director spoke with Douglas S. Kalman, Ph.D., clinical associate professor at Nova Southeastern University in Florida to gain his expert insight on the top three ingredients that are effective in the sports nutrition arena. According to Kalman, his top 3 ingredients were Hobamine, HMB, and Creatine. Here is a little insight on why he chose these 3 ingredients.
Hobamine
Our lives are filled of stress and high-intensity exercise also induces stress on the body. This creates what’s called reactive oxygen species in the body that can cause damage to cells, and this can limit performance.
Hobamine is the patented ingredient scientifically known as 2-hydroxybenzylamine or 2-HOBA. Hobamine (2-HOBA) works uniquely by acting specifically against reactive oxygen species responsible for oxidative damage without blocking the processes needed for cell function. This is an advanced approach to reducing the impact of oxidative stress. And therefore, can mitigate damage done from exercise to help enhance performance by extending it or allowing a higher output capacity.
HMB
“Another ingredient that I think is under appreciated for its ability to have positive impact on health is an older ingredient HMB”, states Kalman.
HMB, scientifically known as beta-hydroxy beta-methylbutyrate, has been around for more than 30 years. This tried-and-true ingredient helps to reduce delayed-onset muscle soreness (DOMS) by reducing muscle protein breakdown and increasing muscle protein synthesis. This allows consumers to recover faster allowing them to train more often and see results quicker.
Creatine
Creatine is another ingredient that has been well-researched and widely used among athletes for quite a few years. Creatine helps to increase ATP production in the body to reduce muscle fatigue and fuel performance, but new data on Creatine is showing that it may also have cognitive benefits.
Watch the video or read the article featured in Natural Products Insider here.
Hobamine – NutraIngredients USA Awards Winner!
TSI Group is proud to announce that 2023 Nutrition Research Project of the Year Award from NutraIngredients-USA goes to the NIH-funded Hobamine study.
NutraIngredients-USA Awards persist in acknowledging excellence within the dietary supplement industry. With 17 different categories to enter, the awards honor the best and brightest ingredients, finished products, companies and people in the nutrition industry.
Hobamine’s Award Winning Study
The new NIH-funded study on Hobamine, Inflammation Biomarker Response to Oral 2-Hydroxybenzylamine (2-HOBA) Acetate in Healthy Humans, received the Nutrition Research Project of the Year Award.
This study showed the impact of 2-HOBA (Hobamine) supplementation on inflammatory biomarkers in healthy individuals and addressed the concern of maintaining a balanced immune system to prevent the progression of several diseases associated with chronic inflammation. The findings of the study suggest that supplementing with 2 HOBA (Hobamine) can support a balanced immune system by enhancing inflammatory biomarkers in healthy individuals and reducing the levels of the protein TWEAK, which stimulates inflammation and tumor development.
“This interesting and well-designed study, funded by NIH, found that 2 HOBA (Hobamine) supplementation may promote a healthy balance of the immune system by improving inflammatory biomarkers in healthy individuals. Published in a peer review journal that indicates strong credibility, and it therefore provides opportunities for formulators and developers to add Hobamine, to their immune focused formulations, enabling healthy individuals to be more proactive about maintaining their immune readiness. The novelty of the ingredient and the impacts on inflammatory markers in healthy people really helped this project stand out,” stated Stephen Daniells, PhD, Editor-in-Chief of NutraIngredients-USA.
Ingredients for New Age Cellular Health
Author Mike Montemarano from Nutraceuticals World takes a look at ingredients that aim to extend health span from a cellular level.
Science continues to evolve on the human body and how there are key markers in human cells and DNA that can give us a better idea on the aging process. With this new knowledge, many specialty ingredients are coming to the forefront to help try to set back our cellular clock.
Hallmarks of Biological Age
“Even though there is still no consensus about whether aging is biologically programmed, almost all gerontologists agree aging is a clinical disease responsible for the vast majority of deaths among the world’s populations,” said Marianne McDonagh, Vice President of Sales for Bioenergy Life Science, Inc.
Telomerase is an enzyme that plays a crucial role in the maintenance and protection of our DNA. It is responsible for the extension and preservation of telomeres, which protect caps found at the ends of our chromosomes. The production of telomerase declines with age, and the shortening of telomeres has been linked to various age-related diseases.
Another important process that has been linked to cellular health is the process of senescence. This is where the cells are unable to continue to multiply even in optimal conditions. This process increases with age and can cause cells to express pro-inflammatory cytokines and other toxins that impair tissue function.
“All of these hallmarks represent a reason why the aging of our cells can affect our lives significantly. With a longer lifespan, we don’t always experience a longer health span or high quality of life,” said Shawn Baier, Vice President of Business Development at TSI Group. “It is important to note that supplementation won’t completely reverse cellular aging, but it can address some of the negative effects connected to it.”
Emerging Ingredients
Researchers are looking at ingredients to address cellular health, specifically looks at two primary outcomes:
• Inducing the death of senescent cells
• Improving mechanical integrity of healthy cells
TSI Group has recently launched the branded compound Hobamine (2-HOBA). A recent NIH-funded study published in Inflammation showed that 2-HOBA was linked to positive changes in 15 inflammatory biomarkers in two small cohorts of younger and older adults. This ingredient has the potential to ameliorate age-related declines in the immune system’s ability to self-limit its responses. 2-HOBA works as a scavenger of a pro-inflammatory reactive lipid called IsoLG. This can help to prevent the body’s formation of reactive oxygen species (ROS) from cascading out of control. As a result, ROS are neutralized before they react with DNA, proteins, and other components of the cell.
To read more about this topic please follow the link below to the full article in Nutraceuticals World magazine.
New Study Shows 2-HOBA Supports Immune Function
NEW Study Shows 2-HOBA Supplementation has a Promising Impact on Immune Health.
TSI Group is proud to announce positive results from a recent NIH-funded study on the impact of 2-hydroxybenzylamine (2-HOBA), TSI’s branded ingredient Hobamine, on inflammatory biomarkers.
Balance is Essential to a Proactive Approach to Immune Health
The NIH-funded study, published in the journal Inflammation, found that supplementing with 2-HOBA improved as many as 15 inflammatory biomarkers in healthy individuals, thereby promoting a healthy balance of the immune system.
“Normally, inflammation is self-limiting, and its resolution is the first step in the repair and regeneration of injured tissues. Failure of inflammation resolution can lead to the progression of several diseases,” says John A. Rathmacher, Ph.D., Director of Clinical Research and Laboratory Services at MTI BioTech, Inc. That’s why a balanced immune system is incredibly important.
Opportunities for Immune Formulations
“These results enable us to enter a new space in immune health and will guide us in future research,” comments TSI Group Vice President of Business Development Shawn Baier, M.S., M.B.A. “More significantly, this opens opportunities for formulators and developers to add Hobamine to their immune formulas because it clearly enables healthy individuals to be more proactive about maintaining their immune readiness.”
This concept of immune readiness is perhaps what Baier finds most exciting. “If you don’t have 2-HOBA present, and your body creates these highly-reactive, proinflammatory compounds, it could begin an unhealthy snowball effect. Having 2-HOBA on board means it’s ready and there when it’s needed. It supports your immune system’s ability to stay in balance, even when you are exposed to oxidative stressors.”
Read the study or correlating articles below.
2-HOBA for Cellular Health
TSI Group’s new compound, Hobamine (2-HOBA) has shown to support cellular health through a unique mechanism.
As science continues to advance, looking at health at a cellular level has more prominant.
“Cellular health matters because it has an important impact on how well our bodies function, repair themselves, produce new body tissue, and much more,” according to Shawn Baier, vice president of business development with TSI Group’s Innovative Products Division. “As we all know, our immune system and how it responds to various stimuli has an effect on our cellular health, both positively and negatively. Cells form tissues, tissues form organs, and organs form systems that make up the body. Cellular health is the microscopic version of overall health—the healthier our cells, the healthier our body will be since our cells will be working optimally and efficiently with one another. “
A Radical Approach to Cellular Health
Oxidative stress is the primary cause of cellular damage. Excessive oxidative stress causes a buildup of a specific class of free radicals that can cause harm to the body. Unfortunately, it’s merely impossible to eliminate all oxidative stress from our lives because of factors such as environment, poor nutrition, excess alcohol, lack of sleep, stress, and/or simply aging.
Hobamine (2-HOBA), a bio-identical, chemically synthesized version of the naturally occurring compound 2-hydroxybenzylamine (2-HOBA) found in the buckwheat plant can help combat oxidative stress. What makes Hobamine unique or even radical is that it works by acting specifically against compounds responsible for oxidative damage without blocking the processes needed for healthy cell function.
“Hobamine (2-HOBA) represents a paradigm shift in the approach to reducing the impact of oxidative stress because it is a selective scavenger of high-impact reactive oxygen species (ROS), specifically isolevuglandins (IsoLGs), but doesn’t interfere with or blunt fundamental physiological processes,” said Baier. “Therefore, 2-HOBA helps to return the healthy balance our cells and bodies need.”
To read the full article feature in Nutraceuticals World please follow the link below.
A Paradigm Shift
A recently published article in Nutraceuticals World explores the latest advancements and changes in the field of antioxidants.
As you may know, antioxidants play a crucial role in protecting the body from oxidative stress and damage, which can lead to a variety of health issues. However, recent research suggests that the traditional approach to antioxidants may not be as effective as once thought.
The article delves into these new findings and discusses the latest breakthroughs in antioxidant research, including novel compounds and delivery systems that are changing the game.
The Paradigm Shift
There has been a paradigm shift in the traditional approach to health. Cellular health is a new foundational approach to aging and wellness.
“Cellular health matters because it has an important impact on how well our bodies function, repair themselves, produce new body tissue, and much more,” according to Shawn Baier, vice president of business development with TSI Group. “As we all know, our immune system and how it responds to various stimuli has an effect on our cellular health, both positively and negatively. Cells form tissues, tissues form organs, and organs form systems that make up the body. Cellular health is the microscopic version of overall health—the healthier our cells, the healthier our body will be since our cells will be working optimally and efficiently with one another.“
A Radical Approach to Cellular Health
A new ingredient known as Hobamine (2-hydroxybenzylanmine 2-HOBA) is at the forefront of new developments to support cellular health, particularly as we age.
Hobamine works by acting specifically against compounds responsible for oxidative damage without blocking the processes needed for cell function.
“Hobamine (2-HOBA) represents a paradigm shift in the approach to reducing the impact of oxidative stress because it is a selective scavenger of high-impact reactive oxygen species (ROS), specifi ally isolevuglandins (IsoLGs), but doesn’t interferewith or blunt fundamental physiological processes,” said Baier. “Therefore, 2-HOBA helps to return the healthy balance our cells and bodies need.”
To read the full article A Paradigm Shift for Antioxidants? in Nutraceuticals World follow the link below.
Hobamine – A Breakthrough Hero
Ingredient supplier TSI Group sits down with Nutritional Outlook to discuss how Hobamine (2-HOBA) is a “breakthrough” ingredient for cellular health.
As an ingredient for healthy aging, Hobamine has a new unique method to combat oxidative stress without blocking normal physiological function and pathways.
What exactly is Hobamine?
Hobamine is a form of the naturally occurring compound 2-hydroxybenzylamine (2-HOBA). Hobamine works by rapidly capturing specific reactive compounds formed by oxidative stress. This capture prevents those compounds from binding to and damaging other cellular components like proteins, lipids, or DNA and impeding normal function of the cell.
Why Hobamine Over Antioxidants?
Antioxidants may not be ideal because they block the development of oxidative stress altogether. While that sounds like a good thing, our bodies need reactive oxygen species (ROS) which are created during the process of oxidative stress. Our body needs normal levels of ROS because they are needed for cell signaling and immune system defense.
Instead of consuming high amounts of antioxidants, TSI proposes supplementing with Hobamine.
Hobamine – A Breakthrough Hero
“The Hobamine story is about the villain versus the hero. The bad guy is what happens when everyday stress results in highly reactive free radical compounds. The hero, Hobamine, sweeps in to lock out the bad guys, creating a compound that is mere waste.” – Shawn Baier, MS, MBA, Vice President of Business Development at TSI Group
TSI states that Hobamine is the only nutritional intervention on the market to address the negative impact of oxidative stress without blocking the body’s normal, healthy processes.
Please read the full article on Nutritional Outlook at the link below.
Hobamine – A Breakthrough Non-Antioxidant
Hobamine (2-HOBA) has entered the spotlight as a new ingredient to help improve the balance of cellular health according to an article in Nutrition Insight.
Hobamine is a patented ingredient from TSI Group that is a naturally occurring compound of hydroxybenzylamine (2-HOBA). This ingredient is a breakthrough because it specifically targets the negative impact from oxidative stress without blunting the body’s normal and healthy processes.
Health at a Granular Level
Cellular health is the foundation of overall health and becomes especially more important as we age.
“Cellular health matters because it has an important impact on how well the body functions, repairs itself, produces new body tissue and much more,” says principal investigator John A. Rathmacher, Ph.D.
We are made up of trillions of cells and those cells are the building blocks of the body. Cell from tissues, tissues form organs, and organs form the systems that make up our bodies. Everything that happens in our bodies starts on a cellular level. In other words – the healthier our cells, the healthier our body will be.
More Than an Antioxidant
Hobamine is notably not an antioxidant because it allows our bodies to continue their normal processes like cell signaling and immune function while minimizing the adverse effects of oxidative stress.
Whereas, antioxidants avoid the development of oxidative stress all together, but then this blocks our bodies from its normal physiological functions and pathways.
“Hobamine could easily become the next new vitamin C or vitamin D in terms of consumer acceptance,” comments VP of business development at TSI Group Shawn Baier. “It is a defender of every cell in the body.”
To learn more please read the full article by Missy Green at the link below.
Greg Macpherson Explains the Radical Approach to Cellular Health – Hobamine
Greg Macpherson, biotechnologist and founder of SRW Laboratories sits down with Naturally Informed to discuss cellular health, oxidative stress, and how Hobamine can play a role in this.
For more than 30 years Greg Macpherson has worked in the health arena, with a focus over the last decade in the biotechnology sector. He has been specifically studying the aging process at a cellular level. This work led him to writing the book Harnessing the Nine Hallmarks of Aging and then founding the company SRW Laboratories which focuses on formulating natural products to slow the onset of aging and disease.
The Importance of Cellular Health
Cell are the building blocks of the body. They provide your body’s structure and carry out specialized functions important to your health and wellbeing.
Aging begins within your cells, however it’s only recently that scientists have been able to identify what can cause aging in the cells.
Oxidative stress has been shown to be one of the major causes of cellular damage in all human beings. But luckily a new ingredient has proven to bring hope to blunting damage from oxidative stress.
Ingredient at the Forefront of Cellular Health
“Hobamine (2-HOBA) represents a really significant advance in the approach to reducing the impact of oxidative stress because it acts as a circuit breaker between the downstream of fits of oxidative stress and something called an isolevuglandins which is a highly reactive molecule. It’s actually the real reason that oxidative stress is so bad for us and Hobamine does this without blurring what they call healthy reactive oxygens signaling.”
To learn more about cellular health and how Hobamine plays a role watch the presentation by Greg Macpherson.
Novel Ingredient that May Slow Down the Aging Process
A new ingredient – Hobamine has the potential to help slow down the aging process.
Aging is inevitable but is heavily impacted by our environment from pollution to eating habits. As our body ages there are significant changes to the way the body’s cell’s function. These changes can alter our appearance and the way we feel on the outside.
“By using the nine hallmarks of aging, or identified causes of aging, we can literally reprogram our cells to function at a much younger biological age than our current chronological age,” States Greg Macpheson, biotechnologist, pharmacist, and founder of SRW Laboratories.
A New Discovery for Premature Aging – Hobamine
In the early 2000s, an extract called Hobamine from Himalayan Tartary buckwheat was discovered. Hobamine is a novel molecule for cellular health because it helps prevent oxidative stress without interfering with normal physiological processes that are important to the body.
To learn more, follow the link below to view the whole article in Vitafoods Insights.
The Game Changer for Healthy Aging
SRW Labs is changing the science of aging with their innovative cellular health supplements.
For more than a decade the SRW team has been working in the biotechnology sector, focusing on the aging process at a cellular level.
Their work led to the nine identified, scientific hallmarks of aging. This led to creating a supplement line tailored to benefiting health at a cellular level.
A Game Changing Molecule
In their development of this supplement line, one new ingredient that came to the forefront was Hobamine (2-HOBA). This extract from Himalayan Tartary buckwheat has been found to help protect cells from damage caused from environment that leads to premature aging.
Follow the link below for the full article in Alternative Medicine.
SRW Labs Debuts Line of Products for Cellular Health
SRW Labs new line of products features Hobamine, a new innovative ingredient tied to DNA protection and cellular health.
SRW Laboratories led by founder Greg Macpherson has launched a line of products focused on cellular health supplements. They pride themselves on utilizing innovative ingredients and work with a team of researchers to create unique products to promote health and wellness.
The Discovery of Hobamine
The novel ingredient Hobamine (scientifically known as 2-hydroxybenzlyamine; or 2-HOBA) was discovered by Vanderbilt University scientists through research spearheaded by Dr. Naji Abumrad, who is now a part of the SRW Advisory Board.
In the early 2000s researchers at Vanderbilt developed 2-HOBA (Hobamine) and found it to be an effective ingredient to block the formation of IsoLG protein adducts in platelets and other cells. What they found is that IsoLGs accumulate and can cause a variety of damage to the cell when there are too many of them. What makes 2-HOBA (Hobamine) unique is its ability to act against compounds responsible for oxidative stress without blocking the processes needed for cell function. This is an advanced approach to reducing the impact of oxidative stress.
Follow the link below for the full article in Nutraceuticals World.
The Evolution of Epigenetics
Epigenetics research surrounding DNA repair has opened the door to new advancements in supplements that could help slow the aging process.
Recent research in Epigenetics has started to look at the aging process from a cellular level, opening new doors at how we may look at preventive health moving forward.
What is Epigenetics?
The dictionary defines epigenetics as ‘the study of changes in organisms caused by modification of gene expression rather than alteration of the genetic code itself’. This means that our behaviors and environment can cause changes that affect the way our genes work.
Research in this developing field allows scientists to look inside cells and measure the effectiveness of lifestyle and various interventions they are making. In return, this allows us to figure out we can try to prevent or reverse cellular aging.
“Up until now, we’ve aged fairly well with basic lifestyle management and a little luck. Today, we have the precise tools to take it to another level- the cellular level,” said Greg Macpherson, a biotechnologist, pharmacist, and founder of SRW Laboratories.
Protect Your Cells with Hobamine
Hobamine (2-HOBA) is a breakthrough ingredient gaining interest in the market. This ingredient is found naturally in Himalayan Tartary Buckwheat and has shown to protect DNA against free radical damage. It acts as a scavenger for reactive carbonyl species that cause stress in our cells.
Follow the link below to read the full article found on NutraIngredients USA.
Hobamine | The Game Changer
An article in 360 Magazine talks about cellular health, free radicals, and a new promising molecule to protect our cells.
Cellular health is becoming a popular topic and the push to be healthier at a cellular level as well.
When we begin the discussion of cellular, eventually the talk of free radicals comes into play. It is believed that these molecules are to blame for many diseases that people suffer from. And that the answer to counteract them is antioxidants but digging deeper we now know that all free radicals are NOT bad.
We actually need free radicals to be healthy. Free radicals are harnessed by our cells to send messages around the cell and between cells. They also are an integral part of our immune system. Free radicals help to slow bugs down while the rest of our immune system is fighting off infection.
While the solution before was to take antioxidants to help get rid of free radicals, we now realize we still need them in the body to function.
Hobamine – The Game Changer for Cellular Health
A new and promising strategy is supplementing with the molecule Hobamine. Hobamine is the patented ingredient scientifically known as 2-hydroxybenzylamine or 2-HOBA. It has been found that this molecule protects our cells from the downstream effects of free radicals while still leaving the healthy free radicals in the body to do their work. This makes Hobamine a game changer when it comes to cellular health.
Hobamine works to mitigate the damage that bad free radicals cause in our cells. Free radicals, when unstable, will damage whatever is closest to them from our DNA to cell machinery and cell membranes. Over time when too much damage has been done, this is where we can see affects as we age. Hobamine can help neutralize this process to improve overall cell health.
To read the full article in 360 Magazine by Greg Pacherson follow the link below.
